Creative Lead - Marketing & Campaign Innovation

Join Electra Group as a Creative Lead and spearhead innovative marketing campaigns that captivate audiences and drive measurable business growth. In this dynamic role, you will lead the development of high-impact creative strategies for product launches, sales initiatives, and brand-building efforts in Jakarta Barat. As part of a forward-thinking team, you'll collaborate with cross-functional departments to create compelling narratives that resonate with target audiences and deliver tangible results.

Electra Group is a leading player in the marketing and advertising industry, known for its innovative approaches and commitment to excellence. With a rich history of delivering impactful campaigns, we are now seeking a visionary Creative Lead to join our team and help us continue to push the boundaries of creative marketing.

📋 Tanggung Jawab Pekerjaan

• Lead the development and execution of creative marketing campaigns, ensuring they align with business objectives and deliver measurable results.
• Collaborate with internal teams, including sales, product development, and design, to create cohesive and compelling marketing strategies.
• Oversee the creative process from concept to execution, working closely with designers, copywriters, and other creative professionals.
• Conduct market research and trend analysis to inform creative strategies and ensure they remain relevant and effective.
• Manage and mentor a team of creative professionals, providing guidance and support to help them develop their skills and achieve their goals.
• Monitor campaign performance, analyze data, and make data-driven decisions to optimize creative strategies.
• Stay up-to-date with industry trends, emerging technologies, and best practices in marketing and advertising.
• Present campaign ideas and proposals to senior management, advocating for the most effective and innovative approaches.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Advertising, Communications, or a related field.
• Minimum of 5 years of experience in a creative leadership role, with a proven track record of delivering successful marketing campaigns.
• Strong understanding of digital marketing channels, including social media, email marketing, and search engine marketing.
• Proficiency in using creative software such as Adobe Creative Suite, Canva, and other relevant tools.
• Excellent communication and interpersonal skills, with the ability to work collaboratively and effectively with cross-functional teams.
• Strong analytical skills, with the ability to interpret data and make data-driven decisions.
• Creative thinking and problem-solving abilities, with the ability to develop innovative and effective marketing strategies.
• Fluency in English and Bahasa Indonesia is a plus.

🛠️ Keahlian

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